Skills & Competencies for Business Development Associate II

Business Development Associate II job profile

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JOB SUMMARY for Business Development Associate II

Identifies and nurtures strategic relationships with partners or potential customers.

JOB RESPONSIBILITIES for Business Development Associate II

Assists in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting. Works with marketing, sales, and product development teams to implement business development initiatives.

Business Development Associate II SALARY RANGE

BASE 50%
$83,101
TOTAL 50%
$86,947
Job Level
P02
Job Code
IT10000139
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Business Development Associate II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Business Development Associate II skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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11 general skills or competencies (Job family competencies) for Business Development Associate II

1 Job Family Competencies – Demand Generation
Proficiency Level -2
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Describes the components and purpose of demand generation analytics.
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Level 2 Behaviors
(Light Experience)
Identifies demand generation issues in integrating sales and marketing programs.
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Level 3 Behaviors
(Moderate Experience)
Maintains demand generation metrics to optimize campaign performance.
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Level 4 Behaviors
(Extensive Experience)
Manages creative websites to maximize demand generation results and address user objectives.
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Level 5 Behaviors
(Mastery)
Establishes innovative programs to create a consistent brand identity.
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2 Job Family Competencies – Event Marketing
Proficiency Level -2
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Discusses the importance of event marketing to brand presence building and lead generation.
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Level 2 Behaviors
(Light Experience)
Sources and submits a list of possible vendors and suppliers for the event marketing initiatives.
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Level 3 Behaviors
(Moderate Experience)
Interprets the market demographics and implements strategies to pull off the event successfully.
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Level 4 Behaviors
(Extensive Experience)
Develops engaging marketing campaigns to maximize audience awareness and meet event registration goals.
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Level 5 Behaviors
(Mastery)
Establishes and implements event marketing plans to boost engagement with our target audience.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Business Development Associate II

1 Core Competencies – Customer Relationship Management
Proficiency Level -2
Skill definition-Applying principles, practices and guidelines to interact and build a good business relationship with customers.
Level 1 Behaviors
(General Familiarity)
Follows customer relationship management practices and techniques in collecting data.
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Level 2 Behaviors
(Light Experience)
Conducts customer profiling to summarize consumption habits.
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Level 3 Behaviors
(Moderate Experience)
Implements sales promotion analysis to track clients' account history.
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Level 4 Behaviors
(Extensive Experience)
Integrates sales history with sales projections to add more business value.
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Level 5 Behaviors
(Mastery)
Develops web-based CRM solutions for businesses to enhance sales force efficiency and effectiveness.
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2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Evaluates supply chain efficiency with an eye toward improving shortcomings.
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Level 4 Behaviors
(Extensive Experience)
Leverages the latest technologies and tools that enhance business analytics.
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Level 5 Behaviors
(Mastery)
Designs and implements feedback loops to identify and promptly address business problems.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

Summary of Business Development Associate II skills and competencies

There are 0 hard skills for Business Development Associate II.
11 general skills for Business Development Associate II, Demand Generation, Event Marketing, Lead Generation, etc.
11 soft skills for Business Development Associate II, Customer Relationship Management, Innovation, Self-Motivation, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Associate II, he or she needs to be proficient in Customer Relationship Management, be proficient in Innovation, and be skilled in Self-Motivation.

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